Japanese singer Kaori Hasegawa, also known as UA, released her latest EP Are You Romantic on May 25th. And お茶 [OCHA] is one of the leading singles from the EP. It welcomes you with a funky, vibrant jam with stellar visuals. Ocha takes place at extreme places on Earth but it adds an extraterrestrial twist with 3D and motion design elements.

Ocha means tea in Japanese and the whole story revolves around it. The moment the video started, fabrics started floating, teardrops turned into a teapot, and everything morphed together to form something bigger. The physical environment and digitally created 3D elements work great together and convey the story forward.

Video and sound create an awesome example of storytelling by using digital techniques, imagination and execution. And funky, energizing music can live by itself but the video pushes the imagined world into the reality and our eyes.

OCHA

OCHA

OCHA

OCHA

Watch video on YouTube

Credits of UA – お茶 [OCHA]

Director: Sojiro Kamatani

Producer: Fumikazu Matsubara

Director of Photography: Jin Ito

Styling: Kumiko Iijima

CG: Tatsuki Saito

Colourist: Masahiro Ishiyama

Production Company: ARARAT

Categories Motion Design

Tags 3d, music video, Sojiro Kamatani, ua

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